A crafty quarter has been set up at Newark Market on Fridays to attract new traders and shoppers.
It is a joint venture between markets manager Mr Ian Harrison and keen crafter Louise Clark, who has a passion for upgrading old furniture.
Louise started on the market about nine years ago and said she was delighted to be back.
"The market is my real passion," she said.
"I enjoy being outdoors in all weathers and really enjoy the freedom it gives you. No week is ever the same."
The new quarter started with half a dozen stalls and is growing.
Louise said the stallholders were providing something unique and quirky.
"This is giving shoppers the chance to buy items that they cannot find anywhere else," she said.
Louise said she was happy to support anyone on the crafty quarter who wanted to give market trading a go.
"There are a lot of people who would like to have a stall on Newark Market but just do not have the confidence to do it," she said.
Mr Harrison said the crafty quarter was part of initiatives to encourage more stallholders and people to the market.
"The market is absolutely essential to the town," he said.
"Without it there is no doubt some shops would close because of the loss of footfall."
A monthly artisan market has been introduced on the last Sunday of each month, which is proving popular.
Mr Harrison said it was attracting a mixture of traders, with about 40 stalls and regular entertainment.
A Newark Street Food and Festival was hailed a success in June and Mr Harrison said they would get extra traders to future events and might support a two-day Christmas market.
"Newark Market offers high-quality and aesthetically pleasing stalls with branded name banners in an attractive and heritage-rich market place," he said.
Mr Harrison plans to continue to look at new ideas for the market’s operation, including arrangements for a shop-and-drop scheme; entertainment and activities; special markets; fruit and vegetable supply services to local hospitality outlets; and a two-day Christmas Market/Winter Feast.
Anyone interesting in booking a stall on the crafty quarter should call Louise on 07585 602508.